App Development
Koombea: An Experienced MVP Development Company
What Is a Minimum Viable Product?
What Is an MVP in Business?
The lean startup playbook will help you build a new product for your business by improving it through negative feedback. This will help you build enough features to attract potential customers, and most importantly, it will help you understand user behavior to deliver a minimum marketable product.
In the business world, an MVP is an essential step to validate if an idea works to solve a specific problem. The right MVP approach for your business may differ depending on your company type. Startups and enterprises have different needs and resources. At Koombea, we have experience working with early-stage startups, SMBs, and large enterprises. Don’t choose MVP development services that don’t have experience working with companies of your size.
MVP for Startups
Many startups fail because they do not have a clear target audience or clearly defined core features for their product. Our unique lean startup methodology approach lets you satisfy early adopters through fewer features, making it easy to move through the development cycle and create a final product that sets your business up for long-term success.
At Koombea, we help you throughout the MVP product design process so you can choose the right minimum viable features for your digital product. In addition, we have worked with several startups, so we understand the unique challenges startups face.
Startups are in a precarious position. They need a product to attract additional investment and build a reputation with their target audience. However, startups also need to spend financial resources wisely and can’t afford to develop a product that has not been validated by market research.
Therefore, getting started with an MVP development company is the most natural path for startups to take. At Koombea, we have provided MVP development services for many startups. Choose to work with a development partner who understands your challenges and has experience working with other startups.
MVP for Enterprises
Established enterprises usually want to develop an IT MVP they can use to either offer users a new solution or integrate into existing IT systems. Our team of expert MVP developers can help you achieve these two goals by understanding your business needs and building an actual product that attracts early adopters.
Enterprises might not be in the same precarious position as startups, but no business wants to waste resources developing a product that will ultimately fail. MVP development for enterprises can be used to help organizations get to market before their competitors, test new ideas, and attract new customers.
Developing an MVP for enterprise businesses requires a different approach than startup MVP development. Choosing an MVP development services provider that doesn’t have experience working with enterprise businesses can lead to disastrous results. At Koombea, we have experience building enterprise MVPs in addition to our work with startups.
The Benefits of MVP Development
If you are still unsure if MVP development services are right for your business, it is helpful to explain the benefits of this approach. Successful tech companies like Airbnb, Uber, and Spotify have used MVP development to create revolutionary products and services that have completely changed their respective industries. Of course, MVP development doesn’t always yield a revolutionary product, but the approach does work. The main benefits of MVP development are:
Cost-Effective
The primary benefit of MVP development is cost. Developing an MVP requires significantly less financial investment than full app development. In addition, MVP development is accomplished iteratively, so costs are spread out over time instead of incurred at once.
Since the MVP development process focuses on core functionality and improving previous features and functions, the project doesn’t get over complicated and bogged down with increasingly complex coding solutions.
As more users begin to use your product and your development team learns more about how users are receiving its features, more money can be invested in the project. MVP development enables businesses to intelligently invest their financial resources in the ways that will be most effective.
Clear Focus
It can be easy to get distracted by all of the features, functions, designs, etc., you want to include in your software. These considerations can distract your focus from the facet that is most important, which is the core functionality of your software product. MVP development is great, especially for startups, because it strips away all unnecessary elements in favor of hyper-focus on the main problem your product is aiming to solve.
Clarity can be difficult to cultivate, but when you approach development from an MVP, it is easier to focus on the functions and features that are essential to addressing the problem your organization has identified. MVP development can help your business make better long-term decisions with a clear focus on the aspects of the project that are most critical to its success.
Get to Users Sooner
Building a strong relationship with users is vital to the success of your project. MVP development gets your product to users sooner so your business can start building a relationship with its target audience and generating buzz around its product. Yes, there will be improvements made over time, but the value of pleasing early adopters cannot be overstated.
In the competitive landscape of app development, sometimes, the first business to get its product to market will ultimately be the most successful. Look how Spotify was able to corner the music streaming market before any other company even entered the market. Yes, there is more competition today, but Spotify was able to capture a large segment of the market and get a head start on everyone else because they were the first to market.
MVP development can help your organization be a first-mover and interact with its target audience before a product is finalized. In addition, an MVP allows your development team to collect valuable user feedback that can be used to improve the product over time and attract additional users.
Test Business Concepts
Developing an MVP allows your business to test its concepts with its target audience. If certain aspects of the core features or functionality are not resonating with users in your target audience, your business has a chance to pivot and improve them. With an MVP, you can track how key users interact with your digital product and tailor improvements to them.
Feature-heavy products are difficult and costly to change. If you forgo MVP development and decide later that changes need to be made, it will be more difficult and expensive to do so. The reason so many businesses choose to develop MVPs is that they want to be sure that users will actually have a need for their product.
Verify Market Demand
Maybe you are sure that users will like your product, but you are unsure if there is enough market demand to justify building it. MVP development can help your organization verify the market demand for your product before it invests time and financial resources in development.
Many savvy entrepreneurs use MVPs to gauge market conditions and see what type of products perform the best with consumers. By developing an MVP, your organization can perform valuable user and market research. There is no better data than direct data from users.
Attract Investors
Enterprises might not be concerned with attracting additional investment, but startups require investment to keep their businesses running and innovating. An MVP can be a valuable tool in attracting investors. An MVP demonstrates market demand and user interest to investors. Investors are more likely to invest in products and startups that can demonstrate user interest and market demand.
An MVP also gives investors the opportunity to interact with an organization’s digital product and gain first-hand experience. It is much easier to invest in a tangible product than an idea. By delivering an MVP, your business can attract more investors.
Build an Agile Minimum Viable Product
Software development through our Agile approach is ideal for MVP project management. It helps keep costs low, meet deadlines, add new features with the least effort, and address the minimum viable solution your users need to test your initial concept.
It doesn't matter if you don't know how to build a Minimum Viable Product. Through our custom Agile MVP development methodology, we can help you:
- Ideate an MVP concept that business directors and investors love.
- Develop your digital product for a successful MVP launch.
- Go through the intricacies of building an MVP in Scrum workflows.
- Prepare for scaling through strategic MVP product management.
- Build an MVP version that easily iterates to an improved final product.
- Add extra features based on user feedback from the testing process.
Our MVP Software Development Approach
Our experienced and success-driven MVP team of experts follows a validated learning approach through our very own Agile methodology. The team is made up of business analysts, designers, and developers who know what it takes to build a digital product for your needs.
Led by your own dedicated MVP project manager and through multiple iterations, we transform your vision into a customized, fully functional, world-class Minimum Viable Product that goes above and beyond your expectations.
Experience the following benefits through our services:
Discovery Phase:
Refine your vision, define the requirements of your project, and plan the next steps in the development process.Visual Design:
Choose the right design from a group of proposals. We will iterate for improvements until implementation.Product Delivery:
Build a successful deliverable and make it go live through continuous quality tests to guarantee stability.
User Experience:
Create a functional prototype by using our best practices and the latest trends in User Experience (UX).Development:
Find the technology that best suits the needs of your project, so the end product is a marketable product that easily scales.
About Koombea
Since 2007, we have perfected our MVP software development process. Using transparent communication and an integrated team approach, we've successfully created over 500 MVPs for our clients. Thanks to their success, we like to think of each of them as a Minimum Loveable Product.
Our MVP product design process is specially designed for Agile software engineering. This helps you collect feedback to validate your product-market fit and take your business to the next level. If you want to learn more about our world-class MVP software development services, reach out to one of our dedicated app development experts.